Hygiene check:
- Check hair-bread length
- Dress appropriately
- Check the internet connection, AC if possible, no cats
- Prepare a PPT
Homework: Audit the company like a vendor, because:
Because:
Employer: vendor of income
Employee: client, whether the company is worth the time and skills
- Step 1: LinkedIn: employee tenure, recruitment pattern, job posting
- Step 2: Glassdoor review, SoMe reviews
- Step 3: SEC file, financial report, anything in the public domain
About myself:
- 3 yrs in SYT
- CS background,
- 9 yrs in the Digital Marketing Industry,
- 5 yrs in the same industry
I enjoy bringing structure to digital marketing initiatives by connecting people, documenting decisions, following through on actions, and making sure projects move from planning to successful execution.
Strengths
One of my biggest strengths is stakeholder coordination. In my current role, I work with multiple business units in Syngenta Bangladesh while also collaborating with regional and global teams. I enjoy bringing together diverse stakeholders, documenting decisions, following up on action items, and ensuring projects reach closure. I believe consistent communication and documentation are what keep projects moving successfully.
Who do I work with: Commercial team (Sales funnel, Channel); Marketing; IT; Legal; Procurement; CLTs; Vendors. Freelancers.
Why this role:
I have already experienced how collaborative SYT culture is, and SYT Seeds has the capability to become the next hero BU. I'd like the oppurtunity to standardize its digital marketing and transformation activities accross diverse markets.
Favorite words
Documentation - Communication
Follow-up.
Ownership.
Closing the loop.
Visibility
Continuous improvement.
Different timezone and stakeholders management / Can you operate globally:
I regularly collaborate with colleagues across India, Pakistan, Vietnam, Indonesia, the Philippines, Thailand, Turkey, Spain, Canada, and Ukraine. When I’m responsible for organizing meetings, I take ownership of scheduling across time zones so participants have clarity well in advance. I also rely heavily on documentation to capture decisions, action items, and timelines. Good documentation keeps everyone aligned, manages expectations, and makes follow-ups much easier.
Leading without authority:
SYT all BUs and their individual respective regional and global collaboration, agency management, cross-functional projects.
Prioritization / Manage multiple countries:
1. Business impact
2. Objective
3. Deadline
4. Dependencies > clear ownership > regular followup
5. Available resources - DAM
6. Budget
Everything is variable; business impact usually drives the decision.
Customer-centric thinking:
Stickiness: give customers reasons to linger
customer journey closing
Data-driven decisions
benchmarks - visualization
Campaign design framework
1. Business objective
2. Target audience
3. Customer insight
4. Channel readiness
5. Budget allocation
6. Asset preparation
7. Content calendar
8. Campaign execution
9. A/B testing
10. Performance monitoring
11. Optimization
Successful campaigns: Raffle Draws, MaSE
Challenging Stakeholder: MaSE, colleage who couldn't manage deadline
Scalibility:
1.
Questions for Phase 1:
1. If I am to join the team today and we were having this conversation one year from today, what would make you say, “We made the right hiring decision”?
2. What are the top priorities for the team over the next 12 months?
3. What are the measure of success/biggest opportunities across the regions right now?
4. Are there any current bottlenecks, whether in processes, tools, or ways of working, that you hope this role will help address?
5. How do you balance global consistency while still giving local markets the flexibility they need right now?
Questions for Phase 2:
1. What does success in the first 6 to 12 months look like?
2.
Questions for Phase 3: HR
- What training or onboarding + budget is provided for someone transitioning into the R&D automation domain?
- New headcount or backfill?
- How many people have held these positions in the last 3 years?
- Was the role scoped properly?
- How are the management practices?
- Expectation parallels the compensation?
Reply: Need to know before committing to the next lead in this role. - Where do I see myself in the next 5years?
Reply: Depends on the proportion of velocity.
- Lateral move is not a promotion.
- Can you walk me through the last 3 headcounts that promoted in the team
- Can you walk me through the Compensation, Scope, and Level - Question:
- On-call rotation frequency
- Deploy ownership - Reporting line manager
- Leadership-communication culture
- Project incidents and how they were handled.
- Growth, monthly sales, financial plans.
Personal Preparation:
What is the composition of the team (product managers, software engineers, data engineers, automation specialists)?
* Will I be expected to design solutions, implement them, or primarily lead the team that delivers them?
*
Title:
Global Digital Transformation and AI Automation Leader with experience in R&D, enterprise technology, and cross-functional innovation.
